Oris ARTELIER DATE

Despite the latest?technical breakthroughs in forging new materials, creating new in-house movement designs, or manufacturing rugged watches for "ingenieurs," the general appeal?of simple and refined dress watches is something no?luxury brand can ignore. In recent years, IWC has been busy?restyling its Portuguese Chronograph (review here) and Aquatimer (debut article here)?collections, and now, it appears, the time has come to offer something "pure and classical."?So pure and classical, that IWC........

You can typically rely on Bell & Ross for nice, but predictable watches. This is still true, but this year at Baselworld the iconic French watch brand showed off a few new watches that you aren't likely to see in stores anytime soon (but others will be in store in no time at all). These are sometimes called novelty watches, which are one offs that a brand makes. Other times they are sold in limit edition quantities at select retailers. I am still not sure what the future for these watches is........